Pursuing Intellectual Property in the Pacific Rim

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May 14, 2009
8 a.m. – 11:45 a.m. | Hotel Ivy Minneapolis

Please join Briggs and Morgan for a seminar on intellectual property in the Pacific Rim.  Our internationally esteemed presenters and panelist group will explore strategies for obtaining and enforcing intellectual property.  This seminar will also provide insight into conducting arbitration and litigation in the Pacific Rim.

Continental breakfast and introduction starts at 8 a.m. R.S.V.P by May 8 to Sarah Sticha by e-mail.  CLE credit has been applied for.


Recent IP Developments in China
Ella Cheong, Ella Cheong (HK)

Panel Discussion: IP Protection and Enforcement in China and Taiwan
Moderator, John Lunseth, Briggs and Morgan
Joyce Ho, Tsar & Tsai Law Firm
Jack Kong, Tsar & Tsai Law Firm
Jay Sha, Liu Shen & Associates

Trends in IP Rights Litigation and Economic Damages in China
Alan Cox, National Economic Research Association

IP Protection in Australia
Paul Fong, Watermark

General IP Strategies in Japan
Steve Skolnick, 3M Innovative Properties Company

International Arbitration in the Pacific Rim
Alan Anderson, Briggs and Morgan


Alan Anderson is a shareholder in the firm of Briggs and Morgan. A nationally recognized trial lawyer with several decades of experience, Alan is certified by the National Board of Trial Advocacy as a civil trial advocate and by the Minnesota State Bar Association as a civil trial specialist. He practices principally in the areas of complex commercial litigation, intellectual property litigation (particularly patent and trademark infringement litigation and unfair competition), franchise litigation, appellate law and international arbitration. Alan served as a law clerk to the Honorable John D. Butzner, Jr. of the U.S. Court of Appeals for the Fourth Circuit. He received his J.D., magna cum laude , from the Cornell Law School.

Ella Cheong is the founder of ELLA CHEONG, based in Hong Kong, and has been involved in IP issues for many years in Hong Kong and the Peoples’ Republic of China.  She is also qualified to practice in the United Kingdom, Singapore and Australia.  She was a precedent partner at one of Hong Kong's oldest law firms, having founded its IP department, and also, by invitation of the Singapore Government, established a firm in Singapore now known as Ella Cheong Spruson & Ferguson for IP issues in southeast Asian countries. Ella has been chairman of the IP Committee of the Law Society of Hong Kong, chairman of Independent Members of AIPPI and an honorary member of the FICPI. She has also served on the INTA board and was presented with INTA president’s award in 2008.  She regularly gives talks on IP and has authored many articles on IP issues.

Alan Cox is an expert in intellectual property damages at the San Francisco office of National Economic Research Association (NERA) Economic Consulting. He has testified on economic damages resulting from alleged infringement of patents, trademarks and copyrights and on a wide variety of patent issues in the semiconductor, biotechnology, telecommunications, consumer product and other industries.  He also provides valuations of intellectual property in connection with mergers, bankruptcies and licensing.  Alan holds a Ph.D. in economic analysis and policy from the Haas School of Business at the University of California at Berkeley and an M.A. in economics from the University of British Columbia. He is also chair of NERA’s Asia Committee and has lectured widely in China on issues of patent damages.

Paul Fong is a principal with Watermark and a director of Watermark Intellectual Property Lawyers, based in Australia. With over 16 years experience, Paul is a registered patent and trademark attorney in Australia and New Zealand.  He has a particular interest in the successful development of computer-related inventions, including software and Internet applications, and also in the area of domain names and related intellectual property. He is also actively involved with the International Trademark Association as part of the Internet committee working on online use.  He has an engineering degree in computer systems from Curtin University in western Australia.

Joyce Ho is a partner and the director of the IP department of  the Tsar & Tsai Law Firm in Taiwan.  Her legal areas of emphasis include intellectual property rights (IPR) related dispute resolution and litigation, transnational licensing negotiations, antitrust law and international transactions. She is a director of the Taipei Bar Association and was director of the Asian Patent Attorney Association-Taiwan from 2006  to 2008.  She has presented on topics including IPR infringement strategy, patent disputes and IP management. She attended National Taiwan University Law School earning a Ph.D, LL.M. and LL.B.  She also attended the University of Washington Law School, obtaining an LL.M. 

Jack Kong is an advisor of the IP department of Tsar & Tsai Law Firm in Taiwan and has been practicing patent law as a patent attorney since 1985. His areas of practice include patent prosecution, patent invalidation and patent analysis for various purposes covering infringement assessments. Jack also has extensive experience representing domestic and international clients in patent-related matters. He is a member of the Asian Patent Attorneys Association for which he was the director from 2004 to 2006.  He holds a M.S. degree in electrical engineering from National Taiwan University.

John Lunseth  is a shareholder in the firm of Briggs and Morgan. He is a member of the Trade Regulation Section and head of the Intellectual Property Practice Group. John concentrates his practice in patent litigation, trademark and trade name litigation, copyrights, e-commerce disputes, rights of publicity, Lanham Act claims, contractual dispute litigation, commercial litigation, and business torts litigation. Born in Osaka, Japan, John received his B.A. from the University of Minnesota. He received his law degree cum laude from the University of Minnesota Law School.

Jay Sha is a Chinese patent and trademark attorney, U.S. patent attorney, and partner with Liu Shen & Associates. He started his career in 1982 working in major Chinese and U.S. patent firms before establishing Jeekai (1998-2008). Jay has extensive experience in various matters related to IP laws, including patent and trademark prosecution, litigation, and the administrative enforcement of IP rights, as well as licensing and transactions. He is a member of ABA, AIPLA, FICPI, AIPPI, LES, INTA, IEEE, China Intellectual Property Society, All China Patent Agent Association, and China Trademark Association. He earned his J.D. and LL.M. degrees from John Marshall Law School and a BSEE degree from Zhejiang University, China.

Steve Skolnick is an assistant chief intellectual property counsel at 3M Innovative Properties Company (3M IPC) and has counseled numerous corporate research labs and businesses in the industrial, transportation, health care, display technologies and other markets. Prior to 2004, Steve chaired 3M’s international IP operations team and was actively involved in establishing 3M IPC and IP licensing arrangements with 3M’s domestic and foreign affiliates.  From 2004 to 2008 Steve was located in Tokyo, Japan as chief IP counsel for Sumitomo 3M Ltd., 3M’s Japanese affiliate, where he managed the in-house IP department; set up IP departments in China, Korea and Singapore; and oversaw the delivery of IP services across Asia.  Steve holds a B.S. chemistry degree, magna cum laude, from Bucknell University and a J.D. degree, cum laude,from the University of Michigan Law School.